Brings background in cycling industry and small-town newspapering
MISSOULA, MONTANA, February 18, 2014 — Adventure Cycling Association today announced that Alex Strickland has joined the staff as Assistant Publications Director, a new position at the organization. Strickland will devote much of his time to helping create nine issues a year of Adventure Cyclist magazine, one of the most popular bicycle-travel magazines in the world. He will also help manage the flow of other projects for the publications department of Adventure Cycling, the largest cycling membership group in North America.
Strickland earned a journalism degree from the University of Montana and edited the award-winning Bigfork Eagle weekly newspaper in northwest Montana. Following his stint in newspapers, he worked at SOAR Communications, a public relations agency in Utah, with clients including Interbike, Outdoor Retailer, Sea Otter Classic, Primal, and Kinetic.
“Adventure Cycling has been a dream destination since I lived across the street from their headquarters almost a decade ago,” Strickland said. “I’m excited to work with the crew of talented contributors at Adventure Cyclist and the passionate team at Adventure Cycling. Montana singletrack won’t be bad either.”
“Alex is going to make a great addition to Adventure Cyclist and our publications team,” said Publications Director Mike Deme. “I met Alex a few years ago at Interbike and we discussed the possibility of him joining us at Adventure Cycling. Knowing his background in journalism, the bike industry, and his connection to Missoula, it seemed like a great fit. Now that it’s a reality, we’re excited to have Alex on board. He’s got an excellent skillset and will help us maintain our growth trajectory at Adventure Cycling.”
Alison Riley, Digital Media Coordinator
Direct: (406) 532-2772 | Twitter: @advcyclingassoc
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Adventure Cycling Association inspires and empowers people to travel by bicycle. It is the premier bicycle-travel organization in North America with more than 46,700 members. Adventure Cycling produces cycling routes and maps for North America, organizes more than 80 tours annually, and publishes the best bicycle-travel information anywhere, including Adventure Cyclist magazine. With 42,180 meticulously mapped miles in the Adventure Cycling Route Network, Adventure Cycling gives cyclists the tools and confidence to create their own bike-travel adventures. Contact the office at (800) 755-BIKE (2453), firstname.lastname@example.org, or visit www.adventurecycling.org.
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